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Tula Athletica Packaging

Creation of Dielines, Layout, Graphic Design

Published: July 2016

PROGRAMS USED:

The concept of Tula stems from the ancient philosophy that the Earth is a living entity. At Tula, we believe that all of the Earth’s living matter, air, oceans and land form an interconnected system that can be seen as a single entity. The word Tula represents planetary awareness, preservation and support of the interconnectivity of all living things. By nurturing, protecting and respecting our planet, its natural resources and its inhabitants, we enrich our own lives and those of future generations.

INHALE. EXHALE. REPEAT.

Tula Color Pallete

PANTONE 

260C

PANTONE 

213C

PANTONE 

326C

PANTONE 

4655C

Brand Typography

In-Store Displays

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